Amazon Seller Account Setup | Avenue7Media

1) Seller Central Registration Requirements:

Below is the information you will need to have on hand when you’re ready to create your Amazon Seller Central account. If there is information you are missing or don’t have, it’s essential to obtain it before starting the process.

A) Legal Business Name, business address, and contact information.

B) Legal Entity Type (Corp, S-Corp, or LLC)

C) Amazon Seller Display Name think of this as your consumer-friendly brand name [not necessarily your legal business corporate name].

*Note that your seller display name does not need to be your legal business name but cannot infringe on another company’s trademark, be misleading, or contain a website outside of Amazon. In some cases, your Seller Display name may be already taken, even if not in use, in which case you will need to come up with a creative alternative. You can use periods, underscores, or other variations if necessary.

D) Email Address that can be used for this company account – this email account should be set up already, as you will start receiving important emails from Amazon immediately. We recommend using your primary email or setting up an email like [email protected]

E) Credit Card & Billing Address (if your credit card number isn’t valid, Amazon will cancel your registration).

F) Phone Number where you can be reached during the registration process (a cell phone works best).

G) Tax ID (Your company’s IRS Federal Tax ID# or a SSN if signing up as an individual seller).

H) Bank Account and routing number where your Amazon funds will be deposited.