Free Amazon Keyword Tool & Amazon Keyword Generator

How To Optimize Your Amazon Product Listing?

There are several techniques that you can use to improve your Amazon ranking. Amazon’s A9 algorithm will see that your product listing is more informative and spot on with what a customer is looking for on the site. Try these tips for improving your Amazon SEO.

Use An Amazon Keyword Tool

The easiest way to improve your Amazon product listing is to take advantage of keyword research tools and Amazon keyword generators for your product listing. This will allow you to find the words and phrases that customers are searching for on the e-commerce site. Adding these keyword phrases to your product description and title can help buyers find your products and help you to rank higher with A9.

Optimize Your Product Title

You’ll want to also write an Amazon title that accurately describes your product and helps it to rank during a customer search. Using words such as “best” or “top” will not help your results; instead, use relevant keywords that you have found through the keyword research process to make it easier for A9 to recognize what exactly you should be ranking for.

Improve Your Product Description

Take a good hard look at your Amazon product description. You need to ask yourself if it is informative enough. Does it have all the details that a buyer would look for when making a buying decision? Take advantage of the bullet points and take the time to explain the benefits of your product. The more details you include, the more informative A9 will deem your product listing, which will help bring it to the top of searches.

Improve Your Product Photos

You’ll also want to ensure that you have the best photos possible on your Amazon product listing. A9 takes this into account and may demote you if you don’t use photos, or if the photos are not high quality. Use professional photos and make sure to show your product at all angles. This can give buyers all the information they need to pull the trigger and buy from you.

Take Advantage Of Your Backend Keywords

You’ll also want to take advantage of using backend keywords as part of your product listing. These keywords are not visible to buyers but are a string of phrases that they may search for. You can add phrases and keywords that didn’t seem to fit with your product listing but are still relevant to ensure that you have a chance to rank for these words during a customer’s search.

Make Your Listing as High Quality as Possible.