Best Books for Product Managers [Updated for 2023] | Ken Norton
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How to Hire a Product Manager: the Classic Essay
The classic essay that defined the product manager role
What is product management? What makes a great product manager, and how do you become one? This is Ken Norton’s classic essay on the role of product management that launched thousands of PM careers. -
10x Not 10%: Bold Product Strategy and Vision
Product management by orders of magnitude
In this ambitious essay, Ken Norton looks at the history of innovation and challenges product managers and product leaders to think bigger, to aim for 10x, not 10%. -
Please Make Yourself Uncomfortable: Jazz and PMs
What product managers can learn from jazz musicians
What can product managers and product leaders learn from jazz, an art form that is all about improvisation, collaboration, and being willing to take risks? -
Ants & Aliens: Long-Term Product Vision & Strategy
Why you need a thirty-year product vision (yes, thirty)
How do you plan for the future and deliver an innovative and compelling product vision that will inspire your team to deliver winning products? -
Meetings That Don’t Suck
Break free from the tyranny of the conference room
Most meetings suck, but it doesn’t have to be that way. Ken Norton shows us how to break free and unsuck our meetings. -
Building Products at Stripe
Go deep, move fast, and build multi-decade abstractions
What is Stripe’s product culture like? Interview with a Stripe product leader demonstrate an embrace of going deep, moving fast, and maintaining a multi-decade perspective. -
What Makes A Strong Product Culture?
How a company’s view of technology, product leadership, and empowerment contribute to product success
Strong product cultures can produce winning products. They’re places where product management is practiced (as we define it), where it is valued by the business, and where PMs can thrive and grow. -
Building Products at Airbnb
Snow White, storytelling, and a relentless focus on experiences
What is Airbnb’s product culture like? Interviews with Airbnb PMs demonstrate an embrace of Snow White, storytelling, and a relentless focus on experiences.
